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Blueccone Cookie Policy

Updated on May 04th 2026

Blueccone uses cookies and similar technologies on its website blueccone.com to ensure the proper functioning of its pages, improve the browsing experience, understand how visitors interact with our content, protect the digital environment, and support our communication, marketing, and relationship strategies.

This Cookie Policy explains what cookies are, which types of cookies we may use, for what purposes, how third parties may participate in this processing, and how you can manage your preferences.

This Policy should be read together with our Privacy Policy and our Terms of Use.

Blueccone Consultoria Empresarial, operating under the brand name Blueccone, is a Brazilian company that provides Business Consulting, Branding & Design, Career Coaching, digital product development, and strategic solutions for companies, brands, leaders, and professionals.

Website: blueccone.com
Brand: Blueccone
Institutional address: Avenida Paulista, 1636, Bela Vista, São Paulo – SP, CEP 01310-200, Brazil
Institutional email: info@blueccone.com
Privacy contact: privacy@blueccone.com
Cookies are small files or identifiers stored in a user’s browser, device, or terminal when they access a website.

They allow the website to recognize the device, remember preferences, keep functionalities active, improve navigation, record interactions, analyze performance, and, when applicable, support marketing and personalization activities.

In addition to cookies, we may also use similar technologies such as pixels, tags, scripts, SDKs, device identifiers, local storage, web beacons, and analytics tools.

In this Policy, the term “cookies” refers to cookies and similar technologies.
Blueccone may use cookies to ensure the technical functioning of the website, protect pages, forms, and systems against misuse, remember browsing preferences, improve speed, stability, and performance, understand which pages are most accessed, analyze traffic sources and aggregated visitor behavior, measure campaigns, ads, and content, personalize the user experience, integrate third-party functionalities, improve services, communication, and the digital experience, and support legitimate relationship and marketing strategies.

The use of cookies will be carried out proportionally, in a manner compatible with the purposes described in this Policy and in accordance with applicable law, especially the Brazilian General Data Protection Law, Law No. 13,709/2018, known as the LGPD.
The Blueccone website may use different categories of cookies according to their purpose.

4.1 Necessary cookies

Necessary cookies are essential for the website to function correctly.

They enable basic features such as page loading, security, navigation, form completion, fraud prevention, session management, technical resource operation, and website stability.

These cookies cannot be disabled in Blueccone’s systems because they are essential for the operation of the website. However, you can configure your browser to block or alert you about these cookies, understanding that some parts of the website may not function properly.

Examples of necessary cookies:

Security
Help protect the website against unauthorized access, abuse, spam, bots, or attacks.

Functionality
Allow pages, forms, and features to load correctly.

Session
Maintain basic preferences or interactions during browsing.

Stability
Improve the technical performance and availability of the website.

4.2 Preference cookies

Preference cookies allow the website to remember choices made by the user, such as language, region, display settings, or other browsing preferences.

They help make the experience more personalized and consistent.

Examples of preference cookies:

Language
Remember language preference, when applicable.

Region
Adapt information according to approximate location or user choice.

Experience
Maintain visual or browsing preferences.

Continuity
Reduce the need to repeat choices on future visits.

4.3 Analytics cookies

Analytics cookies help Blueccone understand how visitors use the website.

They may collect information such as pages visited, browsing time, access source, interactions, clicks, scrolling, device type, browser, and aggregated statistical data.

This information helps us improve content, structure, performance, user experience, and digital decision-making.

Whenever possible, we seek to use data in aggregated or anonymized form.

Examples of analytics cookies:

Audience metrics
Help understand access volume, pages visited, and general behavior.

Performance
Help identify slow pages, errors, or areas for improvement.

Experience
Help improve navigation, content organization, and page clarity.

Digital strategy
Help evaluate which content, services, or campaigns generate more interest.

4.4 Marketing cookies

Marketing cookies may be used to measure campaigns, understand ad effectiveness, create audiences, limit display frequency, personalize communications, perform remarketing, or present more relevant content to users.

These cookies may be set by Blueccone or by third parties, such as advertising platforms, social networks, analytics tools, and technology partners.

Examples of marketing cookies:

Campaign measurement
Help evaluate the performance of ads, pages, and content.

Remarketing
Allow communications related to interests shown on the website.

Personalization
Help adapt messages, content, or ads according to previous interactions.

Audiences
Help create audience segments on marketing platforms, when applicable.

4.5 Third-party cookies

Some cookies may be set by third-party services integrated into the Blueccone website.

These third parties may include hosting platforms, analytics tools, social networks, embedded videos, maps, forms, advertising tools, CRM, automation, customer service, security, fonts, widgets, and similar resources.

These third parties may collect data according to their own privacy and cookie policies.

Blueccone does not fully control how independent third parties use cookies or similar technologies. For this reason, we recommend that you review the privacy and cookie policies of the platforms used.
Depending on the current website configuration, integrations, and active campaigns, the Blueccone website may use cookies or similar technologies from providers such as those listed below.

Wix
Hosting, website functionality, security, forms, performance, and technical resources.

Google
Analytics, metrics, ads, tags, maps, fonts, email, or associated tools.

Meta
Pixel, ads, measurement, audiences, remarketing, and integration with social networks.

LinkedIn
Insight Tag, ads, metrics, professional audiences, and B2B campaigns.

TikTok
Pixel, ads, metrics, audiences, and digital campaigns.

YouTube
Embedded videos, player, statistics, and preferences.

Apple
Tools, integrations, or digital resources when applicable.

WhatsApp
Communication, contact buttons, forwarding to customer service, and associated metrics.

CRM and automation tools
Lead management, commercial tracking, forms, tags, and relationship management.

Security tools
Protection against spam, bots, abuse, fraud, or attacks.

This list is illustrative and may vary as Blueccone’s website, campaigns, providers, and technologies evolve.
Below is a general summary of the main categories of cookies that may be used on the Blueccone website.

Necessary cookies
Used for website functionality, security, session management, forms, and stability. They are required for the website to function correctly. Examples of providers include Wix and security tools. Their duration may be session-based or last for the technically necessary period.

Preference cookies
Used for language, region, settings, and browsing experience. They may not be mandatory, depending on the functionality. Examples of providers include Wix, the browser, and personalization tools. Their duration may be session-based, days, or months.

Analytics cookies
Used for metrics, audience analysis, performance, and experience improvement. They are generally not mandatory. Examples of providers include Google, Wix, and analytics tools. Their duration may vary between days, months, or according to the configuration of the tool used.

Marketing cookies
Used for ads, remarketing, measurement, and audience creation. They are not mandatory. Examples of providers include Meta, Google, LinkedIn, and TikTok. Their duration may vary between days, months, or according to the configuration of the tool used.

Integrated third-party cookies
Used in videos, maps, social networks, widgets, forms, and external resources. Whether they are mandatory depends on the functionality. Examples of providers include YouTube, Google Maps, social networks, CRM, and integrated tools. Their duration follows the third party’s policy or the technical configuration of the integration.
When required by applicable law, Blueccone may request your consent for the use of non-essential cookies, such as analytics, marketing, or personalization cookies.

You may accept, reject, or manage certain cookie categories through a banner, preference panel, or settings made available on the website, when applicable.

Necessary cookies, which are essential for the functioning and security of the website, may remain active regardless of consent, as they are indispensable for the proper operation of the pages and resources.

You may change your preferences later when a management panel is available, or configure them directly in your browser.
You can control cookies directly through your browser settings.

Most browsers allow you to view stored cookies, delete cookies, block third-party cookies, block all cookies, configure alerts before storage, clear cookies when closing the browser, and manage permissions by website.

Settings vary depending on the browser used, such as Google Chrome, Safari, Mozilla Firefox, Microsoft Edge, Opera, or others.

When blocking or deleting cookies, some website features may stop working correctly, and certain preferences may be lost.
On mobile devices, you can also manage certain permissions and advertising identifiers in the settings of the operating system, browser, or application used.

Depending on the device, you may be able to limit tracking, reset advertising identifiers, restrict app permissions, block cookies in the mobile browser, or control privacy preferences.
Blueccone may use pixels, tags, and similar technologies to measure campaign effectiveness, understand page interactions, create personalized audiences, perform remarketing, and improve digital communication.

For example, when a user visits a Blueccone page, an advertising platform may record that visit to allow campaign measurement or future display of related ads.

These technologies may be used by platforms such as Meta, Google, LinkedIn, TikTok, or other marketing tools when configured on the website.

You can manage some of these preferences on the advertising platforms themselves, in your browser, on your device, or through the website’s cookie panel when available.
Blueccone may use analytics tools to understand website performance, improve pages, optimize campaigns, evaluate interest in services, identify technical issues, and enhance the user experience.

These tools may generate statistical reports with information such as number of visitors, most accessed pages, average browsing time, traffic source, device used, approximate location, events, and interactions.

Whenever possible, Blueccone seeks to use information in aggregated, statistical, or not directly identifiable form.
The website may include buttons, links, embeds, or integrations with social networks.

When you interact with these resources, third-party platforms may collect information about your browsing or associate that interaction with your account if you are logged into the respective social network.

These platforms process data according to their own policies, and Blueccone does not fully control that processing.
Some pages may contain videos, maps, images, fonts, players, forms, or embedded third-party content.

These resources may install cookies or collect technical information for functionality, security, personalization, statistics, or advertising.

By interacting with embedded content, you will also be subject to the terms and policies of those third parties.
The use of cookies may be based on different legal grounds, depending on the nature of the technology and the purpose of the processing.

Necessary cookies may be used based on Blueccone’s legitimate interest, the execution of functionalities requested by the user, or the technical need for website functionality and security.

Analytics, preference, personalization, or marketing cookies may depend on consent when required by applicable law.

In all cases, Blueccone seeks to observe the principles of the LGPD, including purpose, adequacy, necessity, transparency, security, prevention, and accountability.
Cookies and similar technologies may collect or generate personal data or data associated with an online identifier.

This data may include IP address, device identifier, browser identifier, pages accessed, events, clicks, interactions, visit source, approximate location, preferences, and technical data.

The processing of this data will be carried out in accordance with this Cookie Policy, our Privacy Policy, and applicable law.
Data collected by cookies may be shared with technology providers, hosting platforms, analytics tools, social networks, advertising platforms, security services, CRM, automation, operational partners, and other third parties necessary for the purposes described in this Policy.

Blueccone does not sell personal data.

Sharing will be carried out in a manner compatible with the described purposes, with providers and platforms used for website operation, analysis, communication, marketing, security, and improvement.
Some providers of cookies, analytics, ads, hosting, security, CRM, automation, or social networks may process data on servers located outside Brazil.

In these cases, international data transfers may occur.

When this happens, Blueccone will seek to adopt measures compatible with the LGPD, including selecting reliable providers, contractual measures, risk assessment, and appropriate safeguards under applicable regulation.
The duration of cookies may vary.

Some cookies are temporary and expire at the end of the browsing session. Others may remain stored for days, months, or longer periods, depending on their purpose and the provider’s configuration.

Blueccone will seek to keep cookies for the time necessary to fulfill their purposes, respecting applicable law and the technical configurations of the tools used.

You can delete cookies at any time directly in your browser.
Blueccone may update this Cookie Policy periodically to reflect changes to the website, technologies used, providers, tools, campaigns, legal requirements, or data processing practices.

The latest version will always be available on the website.

When relevant changes occur, we may notify users through reasonable means, such as a website notice, banner, updated date in this Policy, or other available channels.
This Cookie Policy complements Blueccone’s Privacy Policy.

The Privacy Policy explains more broadly how we collect, use, store, share, and protect personal data.

In case of conflict between this Cookie Policy and the Privacy Policy the more specific document will prevail regarding the matter addressed, unless expressly stated otherwise.
For questions, requests, or concerns related to the use of cookies and similar technologies, please contact us:

Website: blueccone.com

Brand: Blueccone

Institutional address: Avenida Paulista, 1636, Bela Vista, São Paulo – SP, CEP 01310-200, Brazil

Institutional email: info@blueccone.com

Privacy contact: privacy@blueccone.com
By continuing to use the Blueccone website, you acknowledge that cookies and similar technologies may be used in accordance with this Policy, our available settings, and applicable law.

Blueccone remains committed to a clear, secure, efficient digital experience aligned with privacy protection, transparency, and excellence in its digital relationships.