
Blueccone. Privacy comes first.

We develop solutions and experiences with care and responsibility at every stage because we believe privacy is a fundamental human right and one of our core values.
Where privacy lives within our solutions.

Our internal responsibility.
Blueccone appoints a person responsible for overseeing matters related to privacy, data protection and requests from data subjects.
This responsibility includes receiving requests, assessing enquiries, advising people involved in projects, reviewing internal practices and supporting improvements in how information is handled.
Suppliers and partners.
Some projects may require the use of external tools, platforms or service providers.
These may include website hosting, storage, email, meetings, design, automation, analytics, CRM, customer service, payments, accounting or other solutions required to carry out the work.
When suppliers or partners have access to relevant information, we seek to limit that access to what is necessary for the contracted activity.
We may also use confidentiality clauses, contractual terms or specific guidelines to protect client information and personal data.
Artificial Intelligence and automation.
Blueccone may use digital tools, automation and artificial intelligence resources to support activities such as research, information organisation, planning, creation, review, analysis and productivity.
When these tools involve personal data or confidential information, we seek to apply the principles of data minimisation, purpose limitation and responsible handling.
We avoid entering sensitive, excessive or unnecessary information into external tools.
Technology can support our work. However, responsibility for strategy, creation and decision-making remains human.

Your data rights.
You may request information about the processing of your personal data, including access, correction, updating, deletion, clarification regarding its use and other requests provided for under the Brazilian General Data Protection Law.
To contact Blueccone about privacy, email: privacy@blueccone.com
When we receive a request, we may confirm the identity of the person making it, assess the applicable legal basis and respond in accordance with current legislation.
Incidents and ongoing care.
Should we identify a situation that could compromise personal data or confidential information, we will assess the matter as a priority.
When necessary, we may take containment and corrective measures, communicate with the client and implement any other applicable actions. Privacy is an ongoing practice.
Our commitment.
Blueccone works with strategy, marketing and leadership development. This means that we often have access to information involving important decisions, moments of transition, brands under development, confidential projects and plans for the future.
We take that trust seriously. For us, privacy is part of the Blueccone experience. It is how we protect what our clients share with us. It is also how we demonstrate respect for what they are building.
Report a Concern
We provide a confidential reporting channel for privacy or ethics concerns, with non-retaliation guarantees, aligned with our Ethics & Compliance framework.
